SHATTERING THE GLASS CEILING
A NO-LIMITS DIGITAL AGENCY
Bringing a powerhouse of digital expertise from a multi-cultural and diverse perspective
AdBeat Strategies is a 100% MINORITY and WOMAN-OWNED full-service digital advertising agency that champions campaigns and causes.
At the crossroads of politics and technology, we bring digital expertise and cutting-edge technology to make your campaigns shine and help you win.
Core Services
With over a decade of experience and millions in digital media spend, we have honed our ability to leverage the best of digital for our clients. The ever-changing landscape and terms of service in digital have taught us to not just follow the latest developments, but anticipate the opportunities and risks before disruptions occur.
Digital Strategy
Pre-Launch and Ongoing Assessment
Cohesive digital strategy that aligns to overall campaign objectives. This includes: identifying target audiences of interest, recommending targets across different platforms, aligning audiences to campaign messaging, and laying out a media plan with addressable audience reach by platform.
Social Media + Advertising
Launch digital campaigns across ALL relevant platforms
Manage cross-channel digital advertising running Social Media, Online Video, Connected TV, Streaming Radio, and other platforms to ensure campaigns are utilizing all relevant channels for a holistic digital approach to drive success.
Reporting & Optimization
Real-Time Performance Reporting
Get continuous media monitoring and daily performance reports with optimization recommendations to drive digital engagement of the campaign message. The report will link all platforms in one easy-to-visualize dashboard, with in-depth optimizations highlighted to track digital KPIs.
WHY US
Passion
We are passionate about what we do and don't think of running digital campaigns as "work". Our core mission is to leverage our digital knowledge to drive success for our clients.
We do not provide one-size-fits-all solutions. We understand each campaign is unique, hence our approach is tailored to the individual needs of the campaign.
Expertise
We are small. We leverage over a decade of experience from start to finish. We do not bait and switch - the experience and expertise of our team will be with you every step of the way - from campaign strategy to execution.
Humility
We are humble. We are experts who realize the value of continuous learning. Change is the only constant when it comes to digital, which drives our core philosophy to always look for innovative solutions and never be complacent.
Customization
Diversity
We are diverse - we understand that communicating with multi-cultural audiences requires understanding who they are, how they communicate, and where they spend their time online.
Who We Are
Ritvika Chandra, Founder and CEO
Having completed 5 election cycles, Ritvika Chandra has a decade of experience as a digital consultant. She is laser-focused on using her expertise, which is leveraging digital advertising and AI/analytics to champion meaningful causes. Being an immigrant herself, her passion for politics and digital led her to start her own firm after practicing best-in-class techniques in the use of big data, micro-targeting, and digital media execution.
Her client portfolio ranges from political clients (IE's and candidates), public affairs firms, and grassroots agencies, to consumer ad agencies and brands. She has worked on a strong portfolio of consumer clients from Fortune 1000 companies, media ad agencies, and media publishers. While managing multi-million dollar budgets in digital advertising from consumer clients, and at the same time helping her political clients win in 4 election cycles, she has the well-earned reputation of knowing exact strategies and tactics to deploy, regardless of objective, to ultimately succeed.
Born in the Middle East and of Indian heritage, Ritvika came to the United States in pursuit of a better future for herself. Diversity and Inclusion are core pillars of AdBeat and values that Ritvika strives to espouse in her daily life.
